Sample goal
show a buyer a shelf-ready story with enough SKU logic to judge the line
Sample SKUs
Rigatoni, Fusilli, Gluten Free, Protein Pasta
Format start
Clear-window flat-bottom pouch
Material start
Clear window dry-good film
Approval criteria
Quality review should cover dieline fit, print proof approval, matte with window finish expectations, sample fill behavior, seal strength, closure or feature fit, barcode and claim placement, and ship-test notes before scaling.
Risk to catch
Common failure modes include weak seals, unclear hierarchy, poor fill fit, feature choices that do not match product behavior, and artwork that cannot adapt across SKUs.
MOQ planning
Planning range: start around 100+ pouches per SKU for validation runs; confirm final MOQ, proof timing, and production lead time by size, material, finish, and SKU count.
Quote inputs
shape fragility, window size, fill weight, shelf orientation, sample type, approval owner, launch timing, target quantity, sku count, artwork status