Sample goal
confirm physical fit, material feel, feature placement, and production assumptions before full proof approval
Sample SKUs
Blueberries, Berry Blend, Smoothie Mix, Acai Bowl
Format start
Freezer-ready stand-up pouch
Approval criteria
Quality review should cover dieline fit, print proof approval, gloss finish expectations, sample fill behavior, seal strength, closure or feature fit, barcode and claim placement, and ship-test notes before scaling.
Risk to catch
Common failure modes include brittle seals, hazy windows, frost-obscured product visibility, film scuffing, and weak shelf presence under freezer lighting.
MOQ planning
Planning range: start around 100-500 pouches per SKU when materials and fitments are available; confirm MOQ, fitment availability, proof timing, and production lead time in the quote.
Quote inputs
freezer requirements, window preference, fill weight, distribution path, sample type, approval owner, launch timing, target quantity, sku count, artwork status